JLG launches on-demand virtual experience
By Lindsey Anderson07 April 2021
JLG Industries, Inc. has launched “Access Your World,” an on-demand digital experience that showcases how JLG is Elevating Access in the areas of productivity, safety and technology through virtual jobsites. The virtual jobsites feature JLG products and services across multiple applications and stages of construction.
“Customer interaction has changed in the wake of Covid-19, driving us to think differently about our approach to marketing,” said Jennifer Stiansen, director of marketing, JLG. “‘Access Your World’ is a unique, customer-focused virtual experience that allows visitors to explore and consume information about JLG products, services and technologies, however and wherever they prefer.”
In addition to featuring virtual jobsites, ‘Access Your World’ offers equipment owners and end-users the opportunity to view virtual walk-around videos, download product information and apps, view 3-D hydraulic schematics, order parts, sign up for training, schedule meetings and ask questions of JLG experts.
Participants can also access resources, such as JLG’s Direct Access, JLG Financial, JLG Gear and the JLG dealer locator from within the virtual environment.
This interactive and dynamic experience will evolve over the next six months, JLG said, to include additional jobsites that feature a variety of products and content for users to explore.
“This virtual environment was not designed to be a stop-and-go solution; rather, a start-and-grow experience that provides visitors the flexibility to attend, navigate and absorb content at any time, from anywhere, at their own pace,” said Stiansen.
For those who are interested in registering for ‘Access Your World,’ visit https://jlg-experience.virtualevents-hub.com.
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