StepUp to bring Nordic decks to N.A.

By Larry Stewart12 August 2022

StepUp is offering Nordic’s composite deck and accessories to North America to offer sustainability-conscious choices that also reduce scaffolding workers’ heavy lifting. (Photo: StepUp Scaffolds)

Scaffolding manufacturer and distributor StepUp Scaffold is now the exclusive North American distributor of Nordic Platform AirSteps composite decks and accessories.

Composite scaffolding solutions have gradually emerged on the European market over the past eight years and are moving to mainstream use as environmental, social and governance (ESG) considerations increasingly influence corporate procurement strategies and decision-making.

“It all started with a genuine concern for both the environment and the health and safety of scaffolders,” said Mose Jakobsen, CEO of Nordic Platform. “Back when we started developing our composite decks no one in the business had ever heard of ESG compliance. It just made sense for a lot of practical reasons.”

The Glasgow-based subsidiary, StepUp Scaffold, UK, has successfully been testing and participating with Nordic Platform in the development of the emerging market for composite equipment for several years. Now the parties have entered a strategic partnership to provide composite decking to North America through StepUp Scaffold headquartered in Memphis.

Practical and environmental advantages

StepUp Scaffold European Director Knud Højland has been following development of Nordic Platform closely over the past decade and points out several benefits in the North American market for the strategic partnership.

“The development of the first composite decks back in 2012 to 2014 and subsequent launch in 2015 was a bold and innovative move. Ten years and more than half a million decks later it has passed the test of time in Europe, and today it serves as a perfect solution for sustainability-conscious companies, that additionally reduces heavy lifting by scaffolding workers,” said Højland.

Customizable

The AirStep platform line is its versatility. It can be produced in a wide variety of colors and can be imprinted with customized logos. The benefit here is that the scaffold installer can promote their company with every quality project. It makes every single project highly visible and additionally reduces theft considerably.

Rollout at SAIA

StepUp Scaffold will formally introduce the new line of composite decks to the North American market at the SAIA 2022 Annual Convention and Expo, August 21 to 25 in Boston.

MAGAZINE
NEWSLETTER
Delivered directly to your inbox, Access, Lift & Handlers Newsletter features the pick of the breaking news stories, product launches, show reports and more from KHL's world-class editorial team.
Featured Training From Easybook
NYC SST Online Training

The clock is ticking… Construction workers in New York City – have you fulfilled your required Site Safety Training (SST)? Get your SST card online now

Latest Events
Supply chains in focus at Off-Highway Conference
Construction equipment industry urged to prepare for long-term volatility
Still time to register for the ALH Conference
Speakers from Herc Rentals, Sunbelt Rentals, IPAF and more at the industry’s premier event on Sept. 29
Guide: SAIA Annual Convention & Exposition
The SAIA is set to educate – and celebrate – at its Annual Convention & Exposition, August 21-25 in Boston. SA provides a guide
Off-Highway Research

The gold standard in market research

Off-Highway Research offers a library of more than 200 regularly updated reports, providing forensic detail on key aspects of the construction equipment industry.

Our detailed insights and expert analyses are used by over 500 of the world’s largest and most successful suppliers, manufacturers and distributers, to inform their strategic plans and deliver profitable growth.

Click here to visit our website

CONNECT WITH THE TEAM
Lindsey Anderson Editor, Access, Lift & Handlers Tel: +1 312 929 4409 E-mail: lindsey.anderson@khl.com
Tony Radke Sales Manager Tel: +1 480 478 6302 E-mail: tony.radke@khl.com
CONNECT WITH SOCIAL MEDIA